‘CLICK FOR VIC’ TO SUPPORT LOCAL BUSINESSES AND LOCAL JOBS

As we stay home to stay safe, a new campaign is inviting Victorians to experience some of our state’s best produce and products – right from the comfort of their own home.

Member for Yan Yean Danielle Green and Member for Eltham Vicki Ward welcomed the new ‘Click for Vic’ campaign and encouraged local businesses to register for the free initiative.

The new ‘Click for Vic’ website - backed by a major new campaign that will be rolled out across television, print, radio, digital and social media channels – aims at connecting Victorians with local producers, artisans and businesses across the state.

And, now some of our best local businesses have an opportunity to be showcased along with the state’s best, while establishing a state-wide profile.

By Clicking for Vic, Victorians will be connected to online offerings from the Victorian Country Market, Providoor, Co-Lab Pantry and many more.

Victorian Country Market – a digital version of your favourite country market – is home to more than 250 stalls including fresh produce, drinks, arts, crafts and homewares from across regional Victoria. Not only is the Market helping regional producers survive the economic impacts of the pandemic, it’s also supporting the music industry by providing opportunities to out-of-work music staff for home deliveries.

Providoor, founded by Melbourne chef Shane Delia, has joined with the city’s best restaurants to offer a chef-prepared, finish-at-home delivery service. Recently launched Co-Lab Pantry - an online retail hub offering pantry staples, meals, drinks and experiences from Victoria’s most-loved restaurants, bars, cafes, brands and producers.

Farm-gate producers will also benefit from a $1.5 million e-commerce and marketplace transition package, helping Victorian farmers and producers to diversify into online markets by providing training and support to help them build a sustainable online presence.

For more information or to register as a local business, creator or producer, please visit https://corporate.visitvictoria.com/marketing/intrastate/click-for-vic

Quotes attributable to Member for Yan Yean Danielle Green

“Our lovely corner of the state has some of the best fresh food, wine and homewares but the coronavirus pandemic has hit many producers and businesses hard. This innovative campaign provides a unique opportunity to connect with and support local producers and creators.”

“Buying local is always the best policy but now, more than ever, it’s important to support your local traders. By backing local businesses, we’re also supporting local jobs.”

Quotes attributable to Eltham Vicki Ward

“This is an exciting opportunity for our local businesses, including artisans and producers, to develop a state-wide profile that goes beyond our local community.  I encourage local businesses to visit the link, download the industry toolkit and potentially increase their sales and profile.”